January 14th, 2011
Packaging design for two RVW products: The
Haijk flower pot and the
Don't Touch vase.
Following in line with the identity
previously created for RVW, a visual interpretation of the products were added to the boxes. 2010
January 13th, 2011
Three posters made for the "I like my City" show in Pau, France. Curated by Medium. 2010
"I like my town, but I can’t say exactly what I like about it. I don’t think it’s the smell. I’m too accustomed to the monuments to want to look at them. I like certain lights, a few bridges, café terraces. I love passing through a place I haven’t seen for a long time."
Georges Perec, Species of Spaces and Other Pieces.
One reference point for the project is this quote by the french writer Georges Perec. His fascination with the apparently trivial details of everyday life – the infra-ordinary, offers an approach for experiencing our quotidian environments in new ways. Contrary to the spectacle of the tourist, familiarity of a place allows new understandings and readings, by focusing on detail rather than the whole.
The posters show a selection of research photographs all taken during the past 12 months in my hometown: Stockholm. The images are close-up studies of structure and colour.
Font: MS Rotatus, an experimental rotating font. Each letter typed rotates 45 degrees clockwise. Based on a version of Futura Ultra Condensed by Museum Studio.

